1. Behavioral Finance
• Understanding investor patterns of irrationality
2. Efficient Investments
• Exclude investments designed to make others rich at your expense.
2a Asset Allocation
• Select asset classes to increase your return for your level of risk.
• Removing unnecessary risk.
3 Low Hanging Fruit
• Easy pickings for free additional return.
• Modern Portfolio Theory
Mathematically Superior Wealth Accumulation
• Magic of compounding,
Designed to double your real return.